Provides an insight into the process of the designing and writing of effective, compelling and attractive web site copywriting. Web site copywriting is special method that allows the companies to advertise and promote themselves. In today’s highly competitive and ever-changing online environment it is not enough to rely on the texts alone. One should combine …
Before assuming that every member of your target audience is alike, take some time to do a little research. Then write so that you communicate directly with them on their level. You’ll find your conversions rise when you give your visitors the information they want. My soapbox is just about worn out. I’ve been preaching …
One Product, Three Customers, Three Different Ways To Write Read More »
What is Google looking for in the way of copy? How can you make sure your pages are trusted by Google? Here are some excellent tips straight from the source. As long as I’ve been an SEO copywriter, I never knew that Google had its own trust factor with relation to site pages and their …
Examines essential principles of web and online copywriting and provides an insight into elements of this process. Regardless of what service you provide or what type of products you produce, in today highly competitive and rapidly changing world one should always have appealing, attracting and interesting content on the web site. Web copywriting process is …
Essential steps to make your copywriting effective Read More »
Anyone can write effective Internet copy. You just have to know a few copywriting basics known to journalists and writers as the 5 W’s. Throw one “H” in there and all your copywriting basics are covered. Who? Tell the reader who your product will help. This should be your target market. What? Tell your reader …
Copywriting Basics – Answer The Questions You’d Want Answered Read More »
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