copywriting

What Does It Take To Succeed As An Independent Copywriter?

In looking back on the nearly four dozen aspiring copywriters I’ve trained and mentored over the years and asking which personal qualities posed challenges and roadblocks and which enable beginners to carve out a lasting niche for themselves, I have zeroed in on four key skill areas. To build and sustain a copywriting or marketing …

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Website Translation and Localization: DIY Guide

Surprisingly many people think that creating, say, a website in a foreign language means just to translate the existing English version. It’s not that simple. Conveying messages to people who speak other languages and may have cultural background other than yours is a tricky task — but it pays. Expanding businesses into other countries means …

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Useful tips how to make your content sell

Examines major techniques of the writing of informative and convincing content. Provides information on the influence of marketing on copywriting process. Whatever niche of the market you operate in, you should always have direct, convincing and appealing communication with your existing or potential clients. Steadfast and returning customers will undoubtedly judge you by the quality …

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Unimaginable power of the content- most sacred secretes of effective copywriting revealed

The article describes efficient techniques for the developing of easy-to read, appealing and attractive copywriting content that should help businesses to increase the sales and improve the ratings of their web sites. The article also focuses on the skills and experience that the copywriter should possess in order to develop modern copywriting content. Few of …

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